3 legal reasons why your fitness business may not own your brand!

Did you know that you may not own your logos or images you had created for your fitness brand? YUP. It is true. Come watch to learn why and how

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9 things the health and fitness industry needs to stop doing

We want you to succeed. We really do. Which means we need to have an honest conversation about some things the health and fitness industry needs to stop doing. We’re

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Short answer: No, brands cannot use your photo simply because you are wearing their product or participating in an event they are sponsoring! Even if a brand says that they

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Starting a CrossFit Box: Legal foundations

The legal foundations needed for starting a CrossFit Box are not significantly different from starting another kind of fitness business – however, there are some distinctive aspects that arise so

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7+ Steps to Marketing your CrossFit Box Legally

Let’s talk about marketing your CrossFit box legally. CrossFit® is one of the fastest growing brands within the fitness industry both within the US and Internationally. CrossFit® is a registered

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9 liability risks of operating a CrossFit gym

Are you thinking about opening and operating a CrossFit Gym? Do you already operate a CrossFit® box and you’re trying to make sure that you have crossed your t’s and

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Can I Copyright an Exercise Routine?

You may have these kinds of questions: Can I copyright an Exercise Routine? Can I copy an Exercise Routine created by someone else? Can I use an Exercise Routine created

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Choosing Fitness Class Names and Copyright

You’re in the midst of planning your upcoming fitness class schedule and you’re choosing fitness class names and you have a few questions. Questions like: Can I call my classes

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Music and Personal Training

Grinding out the miles and knocking out a hard workout is often made much easier with some tunes. Music can make workouts even more fun, provide motivation or even a

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Legal Considerations for including Exercise Videos on your website

Many fitness professionals are using exercise videos to increase exposure to potential clients: driving additional traffic to their website, demonstrating expertise and instructional style, providing useful information to potential clients.

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